Morgan Stanley CashPlus Brokerage Account: A Modern Alternative to Banking

EXT.  RESTAURANT – DAY or NIGHT

A diverse group of friends dining together and complain about their current banks. We join them in the middle of a conversation.

WOMAN 1

                              I’m not even sure of the name of my bank anymore, it’s been bought                                                                   so many times.  I know they don’t know my name.

MORGAN STANLEY CLIENT (WOMAN 2)

                               (That’s why I no longer use a traditional bank, but moved my cash management to Morgan Stanley)

MAN 1

                               (You can do direct deposits and pay bills with Morgan Stanley?)

MORGAN STANLEY CLIENT (WOMAN 2)

With a Morgan Stanley brokerage account, such as CashPlus, I can do everything that I need:  I write checks, pay bills online, make mobile deposits. Even send money through Zelle.  Oh, and I forgot the debit card!

On screen: show CashPlus checks, screens for bill pay, and Zelle©, mobile deposit, and then Debit card.

She pulls out the new CashPlus debit card and the table is impressed.

MAN 2

                                             Are there ATM fees? / What are the ATM fees? 

MORGAN STANLEY CLIENT (WOMAN 2)

                              I can get unlimited ATM rebates worldwide with my Morgan Stanley Debit Card

WOMAN 1

Any ATM worldwide?

On screen: show the words “unlimited ATM rebates worldwide”,

CUT TO:

INT. HOTEL LOBBY - DAY

The Morgan Stanley Client uses the ATM at the hotel, and we see the screen show that there is a $5 service fee. 

She SMILES and presses the button for ACCEPT FEE.

On screen: show copy “ATM fees are rebated worldwide”

BACK TO:

EXT. RESTAURANT

MAN 2

                              But what if you need cash?  Like, I like to give out cash around                                                                 the holidays.

MORGAN STANLEY CLIENT (WOMAN 2)

                               It’s simple!  Because my debit card is from Mastercard, I can walk                                                         into a branch of most banks, approach the teller, and tell them I would like                                                        to withdraw cash. It’s a convenient way to access the cash in my account. For large withdrawals, it’s a good idea to call in advance to make sure the bank can accommodate the request.

CUT TO:

INT. TRADITIONAL BANK – DAY

A normal brick and mortar bank with CUSTOMERS waiting in line.

Morgan Stanley Client is doing the transaction with a TELLER. (holding the Platinum CashPlus debit card)

MORGAN STANLEY CLIENT (WOMAN 2)

                              Can I please take out a cash advance with my Morgan Stanley Debit Card in hundred-dollar bills?

On screen: show words “cash access at tellers”, “no cash withdrawal fees charged by Morgan Stanley”

MOMENTS LATER

Teller counts out hundred-dollar bills to Morgan Stanley Client.

TELLER

 “Here you go.”

MORGAN STANLEY CLIENT (WOMAN 2)

                              Thank you so much!

BACK TO:

EXT. RESTAUR

MAN 1

                              So basically, I can get cash at most bank branches with my Morgan Stanley Debit Card?  

MORGAN STANLEY CLIENT (WOMAN 2)

                              That’s the way I see it.

Woman 2 pulls out her American Express Platinum for Morgan Stanley card and shows the table.

MORGAN STANLEY CLIENT (WOMAN 2)

                              I’ve also got the American Express Platinum Card from                                                                Morgan Stanley.  What’s more, I get an Annual Engagement Bonus of $695 from Morgan Stanley!  Have you heard about this bonus?

                                                                                          MAN 1

                              I don’t think so.

MORGAN STANLEY CLIENT (WOMAN 2)

                              You could be eligible for it, BUT only with a Platinum CashPlus account.  You really should speak to your Financial Advisor.

WOMAN 1

               Are your funds protected at Morgan Stanley?

MORGAN STANLEY CLIENT (WOMAN 2)

                              Morgan Stanley actually owns TWO insured banks, so I can get FDIC coverage through both of them.

WOMAN 1

                              Wow. That sounds so much better than what we have.

On screen show text:
“FDIC Coverage up to applicable limits (up to $500,000)*
SIPC Coverage up to $500,000 ($250,000 may be uninvested cash)”

show copy in footnote “*Morgan Stanley has two FDIC insured banks- Morgan Stanley Private Bank, National Association (MSPBNA) and Morgan Stanley Bank, N.A. (MSBNA)

MORGAN STANLEY CLIENT (WOMAN 2)

                              And I forgot to mention that they are also giving me Identity and Credit Protection from Experian.                                                         . 

On screen: show Monthly 3-Bureau Credit Reports, Real-Time Alerts, Fraud Resolution Services, Up to $1MM Identity Theft Insurance

Disclosure noted at bottom of screen:

Identity Theft Insurance is underwritten by insurance company subsidiaries or affiliates of American International Group, Inc. The description herein is a summary and intended for information purposes only and does not include all terms, conditions and exclusions of the policies described. Please refer to the actual policies for terms, conditions, and exclusions of coverage. Coverage may not be available in all jurisdictions. Review the Summary of Benefits at www.morganstanley.experiandirect.com/c/summary-of-benefits

WOMAN 3 (MAN 2)

                              Are there a lot of fees?

MORGAN STANLEY CLIENT (WOMAN 2)

                              I pay no cash management fees.  Not even for foreign transactions.

On screen: show no cash management fees

MAN 1

                              Is there an account fee?

MORGAN STANLEY CLIENT (WOMAN 2)

                              Well, there’s qualifying criteria, but in my opinion, it’s fairly easy to meet. I had to switch my direct deposit over.

WOMAN 1 & MAN 1 & MAN 2

                              That sounds amazing.

WOMAN 1

                              Why doesn’t everyone know about this?

Morgan Stanley Client gestures for everyone at the table to lean in.

MORGAN STANLEY CLIENT (WOMAN 2)                                                                                                                                                                             

(whispering)

                              Because it’s only available to Morgan Stanley Clients.

The table looks a little smug now that they are “in the know.”

WOMAN 2 (MAN 1)

                              I’ve got to call my Morgan Stanley Financial Advisor and get started!

VOICE (OVER)

                              Introducing the CashPlus Brokerage Account from Morgan Stanley.                                                                         Please contact your Financial Advisor for more information.

DISCLOSURES (on last screen)

The CashPlus Account is a brokerage account offered through Morgan Stanley Smith Barney LLC. Conditions and restrictions apply. Please refer to the CashPlus Account Disclosure Statement for further details at https://www.morganstanley.com/wealth-disclosures/cashplusaccountdisclosurestatement.pdf

Send Money with Zelle® is available on the Morgan Stanley Mobile App for iPhone and Android. Enrollment is required and dollar and frequency limits may apply. Domestic fund transfers must be made from an eligible account at Morgan Stanley Smith Barney LLC (Morgan Stanley) to a US-based account at another financial institution. Morgan Stanley maintains arrangements with JP Morgan Chase Bank, N.A. and UMB Bank, N.A. as NACHA-participating depository financial institutions for the processing of transfers on Zelle®. Data connection required, and message and data rates may apply, including those from your communications service provider. Must have an eligible account in the U.S. to use Zelle®. Transactions typically occur in minutes when the recipient’s email address or U.S. mobile number is already enrolled with Zelle®. See the Send Money with Zelle® terms for details.

Zelle® and the Zelle® related marks are wholly owned by Early Warning Services, LLC and are used herein under license. Morgan Stanley is not affiliated with Zelle®.

The Morgan Stanley Debit Card is issued by Morgan Stanley Private Bank, National Association pursuant to a license from Mastercard International Incorporated. Mastercard and Maestro are registered trademarks of Mastercard International Incorporated. The third-party trademarks and service marks contained herein are the property of their respective owners. Investments and services offered through Morgan Stanley Smith Barney LLC, Member SIPC.

Reserved clients and CashPlus accounts are eligible for unlimited global ATM fee rebates. All other clients are eligible for up to $200 in annual global ATM fee rebates.

The Platinum Card® from American Express exclusively for Morgan Stanley is only available for clients who have an eligible Morgan Stanley Smith Barney LLC brokerage account (“eligible account”). An “Eligible Account” is a brokerage account (i) held in your name (ii) held by a trust where you are both the grantor and trustee of such trust, or (iii) held as a beneficial owner of a personal holding company, a non-operating limited liability company, a non-operating limited partnership, or a similar legal entity. American Express will only issue the Platinum Card® from American Express exclusively for Morgan Stanley to (1) a eligible Morgan Stanley client who is an individual; and (2) an individual associated with a eligible Morgan Stanley client (if the eligible Morgan Stanley client itself is not an individual).  Eligibility is subject to change. American Express may cancel your Card Account and participation in this program if you do not maintain an Eligible Morgan Stanley Brokerage Account.  

The Platinum Card® from American Express exclusively for Morgan Stanley is issued by American Express National Bank, not Morgan Stanley Smith Barney LLC. Services and rewards for the Cards are provided by either Morgan Stanley Smith Barney LLC, American Express, or other third parties. Restrictions and other limitations apply. See the terms and conditions for the Cards for details. Clients are urged to review fully before applying. Morgan Stanley, its affiliates, and Morgan Stanley Financial Advisors and employees are not in the business of providing tax or legal advice. Clients should speak with their tax advisor regarding the potential tax implications of the Rewards Program upon their specific circumstances. 

American Express may share information about your Card Account with Morgan Stanley in support of Morgan Stanley programs and services. For information as to how Morgan Stanley will use your Card Account data please visit https://www.morganstanley.com/wealth/investmentsolutions/pdfs/adv/mssb_privacynotice.pdf 
 

The Platinum Card® from American Express Exclusively for Morgan Stanley is issued by American Express National Bank. ©2022 American Express National Bank. 

Platinum CashPlus clients are eligible for the Annual Engagement Bonus (the “Bonus”) if they 1) are the Basic Card Member (primary account holder) of the Platinum Card® from American Express Exclusively for Morgan Stanley (the “Card”); or 2) spend at least $100,000 during the calendar year across Morgan Stanley Debit Cards associated with Platinum CashPlus Accounts in their ALG (the “Debit Card Use Threshold”).

Basic Card Members who apply for, and are approved for, the Card will be eligible to receive a Bonus of $695. Clients who qualify for the Bonus by meeting the Debit Use Threshold are eligible to receive the $695 Bonus, which is typically paid in January of the following calendar year.

Each ALG is eligible for one bonus per calendar year. Each client is only eligible for one bonus per calendar year. For more information please refer to the CashPlus Account Disclosure Statement at https://www.morganstanley.com/wealth-disclosures/cashplusaccountdisclosurestatement.pdf

Under the Bank Deposit Program, generally cash balances held in account(s) at Morgan Stanley Smith Barney LLC (“MSSB”) are automatically deposited by MSSB into an interest bearing FDIC-insured deposit account(s), at Morgan Stanley Bank, N.A. and/or Morgan Stanley Private Bank, National Association, each a national bank, and an affiliate of MSSB. Detailed information on federal deposit insurance coverage is available on the FDIC’s website (https://www.fdic.gov/deposit/deposits/). Cash balances generally include the uninvested cash in a client’s account(s) minus certain items such as purchase transactions due to settle within a specified time period, other charges to a client’s account(s), and cash balances that are designated as collateral for a client’s obligations.

A monthly account fee will be charged but can be avoided if you meet certain criteria. Third party cash management fees may apply.

The qualifying criteria to avoid the monthly account fee for all CashPlus Accounts in an Account Link Group (ALG) is: an additional eligible Morgan Stanley investment account, one Morgan Stanley Online enrollment; for Premier CashPlus account $2,500 monthly deposit or $25,000 Average Daily Cash Balance; for Platinum CashPlus account $5,000 monthly deposit and $25,000 Average Daily Cash Balance. For more information, please refer to the CashPlus Account Disclosure Statement at https://www.morganstanley.com/wealthdisclosures/cashplusaccountdisclosurestatement.pdf

Morgan Stanley Smith Barney LLC is a registered Broker/Dealer, Member SIPC, and not a bank. Where appropriate, Morgan Stanley Smith Barney LLC has entered into arrangements with banks and other third parties to assist in offering certain banking related products and services.

Investment, insurance and annuity products offered through Morgan Stanley Smith Barney LLC are: NOT FDIC INSURED | MAY LOSE VALUE | NOT BANK GUARANTEED | NOT A BANK DEPOSIT | NOT INSURED BY ANY FEDERAL GOVERNMENT AGENCY

Morgan Stanley Wealth Management

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